Wednesday, October 20, 2010

DunRight Software Readies List Central




DunRight Software has announced it has submitted their premier iOS application, List Central, to the iTunes App Store for approval. List Central is a list organizer and information manager that allows users to rapidly enter list items in succession. Users can organize a wealth of information related to each item including unlimited notes, bookmarks and photos for quick and easy access.

List Central can be used to create a variety of lists such as to do lists, shopping lists, lists of favorite movies, actors, sports teams, musicians and vacation destinations to name a few. List Central lets people enter several items for a list very quickly and easily, without having to go back and forth between screens. The list items are automatically numbered as they are entered. List Central comes with over 700 high resolution icons that support the retina display.

With List Central, lists can be created from one of 10 available types - Quick ToDo, People, Groups, Places, Things, Events, Inventory, Someday, Things To Buy, and Achievements. Depending on the list type, information such as priority, rating, due date, target price, quantity and location can be entered. Lists can be sorted, for example, by rating or priority and then re-numbered automatically as desired.

However, List Central is more than a simple listing application. A comprehensive assortment of information can be organized around a list and its list items. For example, a user can create a list of new cars to research. A variety of notes can be made such as showroom visits, test drives and the like. Any number of bookmarks can be established including the vehicle's official web page, third party/user reviews, pricing information, photo galleries, videos, dealer websites, auto industry sites and more. Pictures of the vehicle can be linked from the Photo Library as well. Other examples might include a list of vacation destinations, favorite sports teams or movies to see, with information similarly organized and made instantly available.

Please visit DunRight Software LLC for more information about List Central and DunRight Software. An introductory video will be soon be available showing List Central in action. List Central will initially be available for iPhone and iPod touch running iOS 4.0 or higher.




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Full 3D Ergonomic Keyboard




Koren Projects has released a unique product for iPhone, iPod touch and iPad users. An enhanced notes program, this application is a new launch that takes advantage of iOS4 and the iPhone 4 retina display to offer users a full ergonomic keyboard complete with arrows and number pad, in realistic 3D. Messages can be sent to others via email or SMS from within the extremely easy-to-use app.

TrueKeyboard is a new and unique product in the marketplace. It is an enhanced notes application that takes advantage of the iPhone retina display to supply a full, 3D ergonomic keyboard for typing. All the keys are there, including the arrows and number pad. The app offers users a PC keyboard experience on their iOS4 devices, accompanied by realistic animations and sounds to further enhance the realism.

Users are able to adjust the color of the keyboard, if they want to. They can stick with the traditional white with black layout, or select a midnight blue and pink keyboard. The app's page format mimics a spiral notebook and by merely tapping a button, users are able to draw sketches and send along to others with their notes via email or SMS from within the app.

These are some of the unique features of TrueKeyboard:
* Realistic 3D ergonomic keyboard
* Adapted especially for iOS4 and the iPhone 4 retina display
* Spiral notebook theme
* User interface that can't be beat!
* Selection of keyboard colors
* Share notes and drawings with others via email and SMS
* Supports 6 languages - English, French, German, Dutch, Italian and Spanish

TrueKeyboard is innovative, inspiring, comfortable and easy-to-use. Anyone who does a lot of typing on their iOS4 device will especially appreciate what this App has to offer.

Pricing and Availability:
TrueKeyboard 1.0 is only $1.99 (USD) and available worldwide exclusively through the App Store in the Productivity category. Promo codes are available for qualified reviewers. Please specify the website or blog you represent when making your request.







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Apple Introduces New and Improved MacBook Air




Apple today unveiled an all new MacBook Air, the first of a next generation of notebooks which will replace mechanical hard disks and optical drives with Internet services and solid state flash storage.

These next generation notebooks are:
● faster—solid state flash storage is up to twice as fast as hard drive storage
● more reliable—hard drive crashes are eliminated
● lighter and smaller—solid state flash storage is up to 90 percent smaller and lighter than hard drives

Available in 11-inch and 13-inch models and weighing as little as 2.3 pounds, the new MacBook Air is Apple's lightest and most portable notebook ever. MacBook Air uses the same solid state storage technology as iPad to deliver instant-on responsiveness, up to seven hours of battery life and up to 30 days of standby time. Starting at $999, the affordable MacBook Air defines the next generation of MacBooks.

"MacBook Air is the first of a new generation of notebooks that leaves behind mechanical rotating storage in favor of solid state flash storage," said Steve Jobs, Apple's CEO. "We've taken what we have learned with the iPad—solid state storage, instant-on, amazing battery standby time, miniaturization and lightweight construction, to create the new MacBook Air. With its amazing responsiveness and mobility, it will change the way we think about notebooks."

With its precision aluminum unibody enclosure, the new MacBook Air measures an incredibly thin 0.11-inches at its thinnest point and 0.68-inches at its thickest, and weighs just 2.3 pounds for the 11-inch model and 2.9 pounds for the 13-inch. Like iPad, MacBook Air was designed from the ground up to use flash storage exclusively. Apple's custom-designed flash storage is 90 percent smaller and lighter than a conventional notebook hard drive, contributing to MacBook Air's mobile, featherweight design. MacBook Air's flash storage also provides faster data access and is more reliable than notebook hard drives due to its solid state design.

MacBook Air features a full-sized keyboard for typing comfort and productivity, as well as the highly acclaimed glass Multi-Touch trackpad found on Apple's MacBook Pro, so you can scroll through web sites, flip through photos, and resize or rotate images all from the trackpad. The built-in FaceTime camera, mic and stereo speakers are perfect for video calls with iPhone 4, iPod touch and other Macs.

Flash storage combined with power-efficient Intel Core 2 Duo processors and NVIDIA GeForce 320M graphics delivers an ideal balance of mobility, battery life and performance. MacBook Air features an 11.6-inch or 13.3-inch high-resolution LED-backlit display and Mini DisplayPort to connect your 27-inch Apple LED Cinema Display, projector or HD TV. Ultra-fast 802.11n Wi-Fi networking allows you to download music and movies from iTunes, back up data to Time Capsule and store or share files with MobileMe℠ and iDisk. MacBook Air includes Bluetooth 2.1+EDR for wireless peripherals and two USB ports making it easy to sync and charge an iPad, iPhone or iPod while using another device. The 13-inch MacBook Air also includes an SD card slot.

Apple makes the industry's greenest notebooks and the MacBook Air is the latest Mac notebook to achieve EPEAT Gold status and meet Energy Star 5.0 requirements. Each unibody enclosure is made of highly recyclable aluminum and comes standard with energy efficient LED-backlit displays that are mercury-free and made with arsenic-free glass. Mac notebooks contain no brominated flame retardants, are PVC-free and are constructed of recyclable materials.

Apple uses advanced chemistry and Adaptive Charging technology to create a MacBook Air battery that delivers up to seven hours of wireless productivity on a single charge and up to 1,000 recharges.**** The built-in battery design results in less waste, and depleted MacBook Air batteries can be replaced for $129, which includes installation and disposal of your old battery in an environmentally responsible manner.

Every Mac comes with Mac OS X Snow Leopard, the world's most advanced operating system, and iLife, Apple's innovative suite of applications for creating and sharing great photos, movies and music. Snow Leopard builds on more than a decade of innovation and includes multiple features for portable computing such as Multi-Touch navigation, advanced wireless networking, easy file sharing, automated data backup and intelligent power management. The new iLife '11 features iPhoto with stunning full screen views for browsing, editing and sharing photos; iMovie with powerful easy-to-use tools to transform home videos into fun theatrical trailers; and GarageBand with new ways to improve your playing and create great sounding songs.

Pricing & Availability
The 11-inch and 13-inch MacBook Air are immediately available through the Apple Store (www.apple.com), Apple's retail stores and Apple Authorized Resellers. The 1.4 GHz 11-inch MacBook Air with 2GB of memory and 64GB of flash storage starts at a suggested retail price of $999 (US) with a 128GB model for $1,199 (US). The 1.86 GHz 13-inch MacBook Air with 2GB of memory and 128GB of flash storage starts at a suggested retail price of $1,299 (US) with a 256GB model for $1,599 (US). Configure-to-order options and accessories include faster processors, 4GB of memory, MacBook Air SuperDrive and a USB Ethernet Adapter.













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Apple Introduces iLife '11




Apple today introduced iLife '11, a major upgrade that gives Mac users even more great ways to create and share photos, movies and music. iPhoto '11 has a whole new look, with stunning full screen modes for Faces, Places and Events. iMovie '11 makes it easier than ever to edit videos and quickly transform them into fun theatrical trailers for easy posting online. GarageBand '11 introduces new ways to improve your playing and create great sounding songs with Flex Time and Groove Matching. Free with every new Mac, iLife '11 is available as a $49 upgrade for existing users.

"iLife is widely regarded as the best suite of 'Digital Life' applications in the world, and iLife '11 makes them even better," said Steve Jobs, Apple's CEO. "iLife now makes it easier than ever to create books and letterpress cards, make amazing movie trailers from your personal videos and post them online, and make your band sound far better or teach yourself piano or guitar."

iPhoto '11 features stunning new full screen modes that take advantage of your Mac's brilliant display for browsing, editing and showcasing your photos. Sharing your photos is easier than ever in iPhoto '11, whether you send them by email using one of eight beautiful themes, post them to your Facebook wall with a single click, or play them in full screen with one of 12 professionally designed slideshows. iPhoto '11 features a completely new approach to creating books and cards with a sleek carousel interface, intelligent book layout and a bookshelf that displays all your projects. New letterpress cards let you combine your photos and text with elegant imprinted designs to create unique wedding invitations, birth announcements, holiday greetings and more.

iMovie '11 helps you turn your videos into captivating Hollywood-style trailers that are fun to watch and share. You can choose from 15 different genres including Adventure, Romantic Comedy and Epic Drama, each one complete with its own unique titles, graphics and cinematic soundtrack. Powerful new tools make it easy to selectively adjust audio levels and apply sophisticated visual effects like flash and hold, instant replay and jump cuts with a single click. People Finder analyzes your videos and marks sections containing faces, so you can quickly find the perfect clips for your trailer or movie. iMovie '11 also adds exciting new themes that make your videos look like professional news or sports programs.

GarageBand '11 includes two new ways to fix or change the timing of your recordings. Flex Time lets you move, stretch or shorten individual notes by clicking on just the part of the audio waveform you want to change, without affecting the rest of the recording. With Groove Matching, you can select any track as the "Groove Track" and all other tracks will instantly match its rhythmic feel. GarageBand '11 adds seven authentic-sounding new guitar amps, five fun new stompbox effects, and 22 new Basic Lessons for piano and guitar. The new "How did I Play?" feature listens while you play along with any lesson, highlights mistakes and tracks your progress to help you become a better musician.

Pricing & Availability
iLife '11 is available immediately for a suggested retail price of $49 (US) through the Apple Store (www.apple.com), Apple's retail stores and Apple Authorized Resellers. The iLife '11 Family Pack includes five licenses and is available for $79 (US) and the Mac Box Set which includes iLife '11, iWork and Mac OS X v10.6 Snow Leopard is available for $129 (US).























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Apple Offers Sneak Peak to Mac OS X Lion and the Mac App Store




Apple today gave a sneak peek of Mac OS X Lion, the eighth major release of the company's operating system. Shipping next summer, Lion is inspired by many of iPad's software innovations. Today's sneak peek highlighted just a few of Lion's features, including the Mac App Store, a new way to discover, install and automatically update desktop apps; Launchpad, a new home for all of your Mac apps; system-wide support for full screen apps; and Mission Control, which unifies Exposé, Dashboard, Spaces and full screen apps into an innovative new view of everything running on your Mac, and allows you to instantly navigate anywhere.

"Lion brings many of the best ideas from iPad back to the Mac, plus some fresh new ones like Mission Control that Mac users will really like," said Steve Jobs, Apple's CEO. "Lion has a ton of new features, and we hope the few we had time to preview today will give users a good idea of where we are headed."

The Mac App Store brings the revolutionary App Store experience to OS X, making discovering, installing and updating Mac apps easier than ever. Like on iPad, you purchase apps using your iTunes account and they download and install in just one step. App updates are delivered directly through the Mac App Store, so it's easy to keep all of your apps up to date. The Mac App Store will be available for Snow Leopard within 90 days and will be included in Lion when it ships next summer.

Launchpad makes it easier than ever to find and launch any app. Similar to the Home screen on iPad, you can see all the apps on your Mac elegantly displayed just by clicking the Launchpad icon in the dock. Apps can be organized in any order or grouped into folders, and you can swipe through multiple pages of apps to find the one you want.

Lion includes system-wide support for full screen applications. With Lion, you can enter full screen mode with just one click, switch from one full screen app to another with just a swipe of the trackpad, and swipe back to the desktop to access your multi-window applications.

Mission Control presents you with a unified view of every app and window running on your Mac, so you can instantly navigate anywhere. Mission Control also incorporates the next generation of Exposé, presenting all the windows running on your Mac grouped by application, alongside thumbnails of full screen apps, Dashboard and other Spaces.














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Apple Brings FaceTime to the Mac




Apple today announced the public beta of FaceTime for Mac, an entirely new application that allows Mac users to video call iPhone 4 and iPod touch users as well as other Macs. Featuring an easy to use interface, FaceTime for Mac automatically uses your Address Book contacts so there’s no need to create special buddy lists, and it works seamlessly with the built-in camera and mic on Mac notebooks, iMac and Apple LED Cinema Displays.

"FaceTime makes video calling to or from mobile devices easy for the first time," said Steve Jobs, Apple’s CEO. "We've sold more than 19 million FaceTime-ready iPhone 4 and iPod touch devices in the past four months, and now those users can make FaceTime calls with tens of millions of Mac users."

FaceTime for Mac requires Mac OS X Snow Leopard and is easy to set up with an Apple ID. The public beta is available immediately as a free download at www.apple.com/mac/facetime.







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Save Conversations From Skype




TalkAide is glad to present the launch of the new product - TalkAide for Skype which makes the dream of audio and video skype calls recording a reality. This reliable software features conversion ,automatic recording feature, group conversation via Skype that is irreplaceable in business sphere and everyday life. It presents the best method to manage the flow of all outgoing and incoming calls keeping an eye on every detail during the conversation.

TalkAide for Skype provides users with an excellent video quality of recorded calls enabling to modify codec parameters manually. This full-featured application comes with friendly interface, safe installation and easy operation enabling you to convert audio and video files into one of the popular formats- MP3, WMA or AAC files and Quicktime Movies (MOV), MPEG4, MPEG, VOB, PSP MPEG4, SWF and FLV, and to AVI (Windows version) correspondingly. TalkAide for Skype lets you save your calls for sharing or future reference.

With automatic recording feature TalkAide for Skype delivers complete record of all skype conversations immediately. Moreover, this safe tool makes group communication possible allowing other users to connect to your web-camera. TalkAide for Skype sorts out the flows of communication delivering recorded files and enabling users to follow the track of communication any time later.

TalkAide for Skype represents the reliable method to easily record and save all kinds of skype calls - from family talks to business matters supplying you with high image and sound quality. It lets you analyze the received information and review it under another perspective. TalkAide for Skype preserves all cherished moments of conversations delivering the treasury of communication.

Pricing and Availability:
TalkAide for Skype is available for only $39.95 (USD) for a Single License, and may be downloaded directly from the TalkAide website.




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All about the Mac apple live show...











































































































































































































































































































































































































































































































































































































































































































































































11:28AM
 We're off to get our hands on these things!

11:28AM Thanks for reading along!


11:28AM Hands on time!
11:28AM
 Well, we definitely want a MacBook Air after seeing the video.







11:26AM
 The flash storage is placed directly onto the logic board as opposed to in an SSD unit. Makes sense. Hello iPad.







11:24AM Phil: "The best way to deliver multitouch is through the trackpad."








11:23AM Ah, Ive is waxing philosophical. Of course!

11:22AM "We also made a video I'd like to show you... let's run that."
11:22AM
 "We also made a video I'd like to show you... let's run that."







11:22AM These computers are pure sex. Sorry, it had to be said.

11:21AM "So, we made an ad!"


11:21AM "Both of them are available starting... today."
11:21AM
 "So, we made an ad!"


11:21AM "Both of them are available starting... today."




11:21AM $999 for 64GB, $1199 for 128GB for the 11.6, 13.3 is $1299 for 128GB, $1599 for 256GB




11:20AM Pricing starts at $999.

11:20AM "So what are we going to price these at? We've tried to be really aggressive. We think all notebooks will be like this someday."


11:19AM 11.6inch backlit display, 1366 x 768, Core 2 Duo... 5 hours of battery life, and 30 days standby.







11:19AM 11.6 inch little brother -- even smaller and lighter.



11:19AM "Now this 13.3 inch MacBook Air isn't the whole story... because it has a younger brother."


11:18AM "So what's inside this puppy? Let's take a look. We have flash storage. 802.11n WiFi, C2D CPU, memory, stereo speakers... and our battery. You see what the biggest thing is in there. It's our battery."
11:18AM
 "So what's inside this puppy? Let's take a look. We have flash storage. 802.11n WiFi, C2D CPU, memory, stereo speakers... and our battery. You see what the biggest thing is in there. It's our battery."





11:17AM "The wireless web tests... these... the PC industry's tests don't reflect real world use. We're moving to more real world tests. Even in these tests, we're getting 7 hours of battery life. We think it's a double improvement."



11:16AM "Battery life... wireless web tests, 7 hours, 30 days standby."




11:16AM "Because we know the benefits from the iPad. Instant on. It's much more reliable. And it's 90% smaller and lighter."

11:15AM "There is no optical drive, and there is no hard drive. We have gone to flash storage. Why do we do this?"

11:15AM
 1440 x 900 display, Core 2 Duo CPU, NVIDIA GeForce 320m, multitouch trackpad, FaceTime camera.

11:14AM "So let me tell you a bit about it. It's got a 13.3 inch LED backlit display."






11:14AM "It's hard enough to build something thin -- but we want our products to be durable. So the new Air is complete Unibody construction."

11:14AM "It's amazingly thin. At its thickest point, it is 0.68 inches thin. And it tapers to .11 inches. And it weighs 2.9 lbs."





11:13AM "It's really stunning. And it's really small."

11:13AM "This is the result... it is our new MacBook Air, and we think it's the future of notebooks."




11:13AM "These are some great things for notebooks. So we asked ourselves, what would happen if a MacBook and an iPad hooked up?" Laughs!


11:12AM "Instant on... great battery life, amazing standby time... solid state storage... and it's thinner and lighter."
11:12AM "Just like this philosophy has benefit in our software, it can have benefit in our hardware. What would happen is a Mac met an iPad?""


11:11AM
 "That one more thing really comes back to our theme today. We talked about this virtuous circle."


11:11AM "These are the things we wanted to share with you today... but there is one more thing."

11:11AM "And, Lion -- coming this summer with amazing features like Mission Control..."



11:11AM "iLife 11, phenomenal new applications... FaceTime on Mac..."




11:10AM "Again, Back to the Mac... we saw the state of the Mac, we love it, we're investing heavily in it. Our retail marketshare has topped 20%, and we continue to invest in our retail stores."





11:09AM "Now I want to go back and talk about the App Store for a minute. The Mac App Store is going to be really great for our users. We don't want to wait for Lion. We're going to put it out on Snow Leopard, and will open within 90 days."






11:08AM "So that is OS X Lion."
11:08AM
 "I wish we had another hour and a half to show you more. Our plan is to release Lion this summer, 2011."



11:08AM "We're really excited about Lion. These new features are going to delight Mac users."

11:07AM And guess what? Steve is back.


11:07AM It layers apps with multiple Windows in a stack, almost identical to Palm's new webOS stacks!

11:06AM Mission Control is an Expose view of your windows, your open apps (at least the fullscreen ones), and your dock.



11:05AM Dashboard is now a screen you can flip to using gestures.

11:05AM You can use a multitouch gesture to swipe away from your fullscreen app and back onto the desktop or another app.




11:04AM Full screen view is, again, very iPad like.

11:04AM "Next up, fullscreen apps."

11:03AM You can also create folders, exactly like iOS. This is essentially an iOS Springboard layer on OS X.




11:03AM It also has pages like the iPad. It's an iPad layer, basically.

11:03AM Ah! It pops open a grid of apps on your desktop like the iPad grid.


11:02AM "Next up is the launchpad."

11:02AM "That's the Mac App Store."

11:02AM One-click on the "buy" button. Drops the app into your dock and auto-downloads.



11:01AM Product overview page has description, screen shots, reviews. Just like the App Store.

11:01AM "I want to show you just how easy it is to install an app."

11:01AM In fact, nearly identical, and navigation seems largely the same as well. It also auto-tracks updates.


11:00AM App Store is a standalone app -- looks a lot like iTunes.


11:00AM "I want to start with the App Store. We've taken everything that users love about the iPad and brought it to the Mac."



11:00AM Craig Federighi is up to demo!



11:00AM "This is great, but as we've added fullscreen apps, you know we have four of these things. Wouldn't it be great to unify these? And we've done that in something we call mission control."

10:59AM "So there's one other thing we'd like to show you today. We have these four cool things we do in OS X. Expose, Dashboard, full screen apps, and spaces..."





10:59AM "That is the Mac app store. You'll have a single place to put them -- the launch pad -- home screens for your apps."


10:58AM Best place to discover apps. One click downloads. Auto app updates. Free and paid apps with a 70 / 30 split. Apps are licensed for use on all your personal Macs.

10:58AM "The App Store -- it's been huge as you know. On the iPhone it's completely revolutionized mobile apps. Over 7b apps have been downloaded. We'd like to bring it back to the Mac. For Lion we'll have a Mac App Store."





10:57AM "We put a trackpad on our mouse, and we've come out with a pure trackpad for desktops."


10:57AM "It gives great demo, but after a while your arm feels like it's going to fall off. Touch surfaces want to be horizontal."


10:56AM "Let's talk about a few of these -- multitouch gestures. The first thing you think of is this..." Finger touching a MBP screen.


10:56AM "We want to bring some of this stuff back to the Mac."


10:55AM "Apps on the iPad auto save, you don't have to bother saving your data. And when you launch apps, they auto resume... that'd be great on the Mac too."

10:55AM "App Home screens... full screen apps -- every app on the iPad is a fullscreen app."

10:55AM "These are going to be some of the most exciting things. We want to show you a few key features. So what have we learned and become inspired by on the iPad? Multitouch gestures... the App Store... why not the Mac too?"
10:55AM
 "These are going to be some of the most exciting things. We want to show you a few key features. So what have we learned and become inspired by on the iPad? Multitouch gestures... the App Store... why not the Mac too?"





10:54AM "What is the philosophy about Lion? That's where Back to the Mac comes from. We started with OS X and we created a new version called iOS -- it's now used in the iPad as well. We're inspired by some of those innovations. And we want to bring them back to the mac. Mac OS X meets the iPad."




10:53AM "We've had seven major releases of OS X in the last decade. We're improving with every release. We're happy with Snow Leopard, but we're going to take it even further. We're going to give you a preview of the next version... and we call it Lion."



10:52AM "Now, next up, the entrée for today... we want to give you a sneak peak at where we're going with OS X."



10:52AM "There's the new logo."


10:52AM "So that's FaceTime for the Mac, and we're going to release that in beta... today!"

10:51AM "Thanks a million Phil. Bye!"

10:51AM "There's nothing to set up, there's nothing to configure... it's a very simple demo." Big laughs.


10:51AM "What are you on Phil?" "I'm on an iPhone 4, I always have it with me." "Hey, turn your phone into landscape mode... want to turn it back?"





10:50AM "We're really excited by this -- so let me give you a demo. On my Mac here we have our FaceTime logo. I double click on it. I go to favorites and here's Phil Schiller. Hey Phil!" And there he is.







10:49AM "The number 1 request we've gotten is, can we please do FaceTime calling with these devices and the Mac? We're introducing FaceTime for the Mac today."


10:49AM "We've shipped 19m devices with FaceTime on them."

10:49AM "It's the first video calling on mobile devices." No, it isn't.


10:48AM "Thanks to Greg and everbody on his team. So that's iLife. Next up, I'd like to talk about FaceTime."



10:48AM "And iLife 11 is available today."



10:48AM "Isn't that great? So, GarageBand 11 with some great new features in it. Over 5m use GarageBand now. So, iLife 11. iLife 11, all this amazing engineering that's gone into these products... is free with every new Mac. If you want to upgrade your existing Mac, just $49."



10:47AM Steve is... back!


10:46AM It keeps a history of your performances so you can relive painful mistakes.



10:45AM New "how did I play" is a lot like Rock Band... but less fun.
10:45AM
 New "how did I play" is a lot like Rock Band... but less fun.







10:44AM New fullscreen view of Lessons -- again, looks very much like an iPad application. It's pretty clear where Apple is headed with this stuff.



10:43AM New built-in lessons. But who needs lessons when you've got Groovematching and Flextime?


10:43AM Flextime allows auto dragging of lengths of waveforms. You can make notes longer or shorter at will.





10:41AM "Much better, right? It's like an automatic spell checker for bad rhythm." So basically, AutoTune if you can't keep time.

10:41AM "We don't want our songs sounding robotic." Well we have some bad news for you...

10:41AM So the new GB does "groove correction" automatically.


10:40AM Because it would be terrible if someone just learned to play tighter with their band.

10:40AM "We're going to open an existing song. Now imagine a group of kids have gotten together to jam in their garage, and every recorded to a drum loop. Now I think it's going to be clear that these guys are going to need a little help." Ouch, lots of off time playing. "Kind of mess, right? Well the problem is the rhythm, everyone is playing sloppy. Drums are great, they're the only thing in the song that's right." Oh we get it -- you don't have to learn to play better -- GarageBand will fix it for you.






10:38AM "So a lot of great new features in iMovie 11. We also have a new Garageband. Garageband 11. It has some great new features to help you fix timing in your music, something called flextime... more effects... and new piano and guitar lessons. Here's Xander Soren."


10:37AM Steve is back! "That is awesome, you know Randy and his team invented all this stuff."


10:37AM We're guessing you'll need to have friends and / or a family to really make this work.










10:36AM We want to see this movie about a stranger and their friends... bad. We hear it's coming Fall 2010.

10:35AM Now we're seeing some of the other trailers you can make. Fun stuff.


10:35AM So they just ran this trailer. Seriously impressive, and of course... huge applause.





10:33AM
 The tool asks for specific people for closeups. Highly interesting. This is going to change the course of Engadget's turn-of-the-century gangster epic we've been filming.




10:32AM
 Face detection tech from iPhoto is in use here, can now detect faces in video. Can also detect whether a shot is a close up or wide. Pretty interesting application of the technology.


10:31AM The trailer tool gives you templates that ask for specific types of clips. You just drag and drop the appropriate clips into the outline.


10:31AM Trailer music was recorded by a full symphony.

10:31AM You can switch to 24fps if you like.

10:30AM Being able to adjust FPS speed! A minor note here -- but that's big.



10:29AM This seems silly, but it will probably spark a flood of homemade trailers. Which is likely bad for humanity.


10:29AM This seems silly, but it will probably spark a flood of homemade trailers. Which is likely bad for humanity.


10:29AM You get an outline sheet to fill in your trailer information.




10:29AM Laughs from the crowd here on some of the templates. Some very familiar trailer stuff.

10:28AM "So really complex editing with just a couple of clicks. The next thing I want to show you is movie trailers. We now have 15 movie trailers." Okay, we love this. Instant trailers!









10:27AM "I want to show you something called one step effects. We've got a nice double jump here -- it'd be really nice if we did an instant replay..." These are basically effect macros, allowing you to group a number of changes / edits and apply them at once.

10:26AM "We've added audio effects..." This is cool, realtime preview of audio effects. Pretty fun stuff.





10:26AM "You can now select segments of audio -- you can move the levels of just that segment. It gets quiet in just the segment we selected."

10:25AM "You can see here the audio waveform shows the fade in in this clip, and it's all done live."


10:25AM Randy Ubilous is up... to explain iMovie.






10:24AM "The number one request we got in the last version was better audio editing. We want to be able to do sophisticated editing really easy -- if you don't want to learn Final Cut Pro."



10:23AM "So we've taken iPhoto and broadened the full screen mode... we've taken books up a notch, and these letterpress cards... we're really excited about these new features. And that's iPhoto 11. Next up, iMovie."




10:22AM Steve is back... "I think that's awesome. This is why we do what we do."

10:22AM "So that's a few of the new features... Steve?"








10:21AM Letterpress cards? There's a video to explain them. Oh, it's actual letterpressing. That's kind of cool.






10:20AM iPhoto now has a project view which is a fullscreen wooden bookshelf, a la iBooks.


10:20AM We'll be honest, this iPhoto demo is slightly boring. No offense Phil.

10:20AM "I have complete control of this. I can customize it with a simple drag and drop. There it is. Maybe I want to highlight this page and make it really special."




10:19AM Phil is putting a book together. It's not about our breakfast, but it does appear to be about... yes, another incredible vacation. How does Phil get any work done with all of these trips?



10:18AM We wish Apple would create and print a book out about our breakfast here.

10:18AM "Here you can see friends on Facebook and what they responded back after I posted it. So that's sharing photos. Well what if I want to create one of these new books?"



10:17AM "I've never left iPhoto and I mailed those off. It's easy."

10:16AM Phil is sending Steve some pictures of one of his awesome vacations.

10:16AM
 "I can just select them and say share, and right from inside of iPhoto it prepares an email." This is kind of interesting -- it auto-arranges your photos, you know, naturally.





10:15AM "So that's just three examples of templates for slideshows. Steve mentioned there's a great new way to send photos via email. It can be cumbersome to cut and paste to get a bunch of images into an email."


10:15AM "This one is great -- it'll hopefully get you in the holiday spirit." This is adorable -- it's a mobile of photos swinging around. Oh, and there's snow.



10:14AM "This is called the reflections template." It's making us reflect on our decisions during breakfast. Did we make the right choices?


10:14AM You can also pull in photos from Flickr.

10:13AM "Let's go into album view. The albums look a little like the albums you have on an iPad." Oh snap!



10:13AM Phil had an awesome London vacation.



10:12AM This is pretty cute -- it's a 3Dish, top down slideshow around the map.



10:12AM "We've got some amazing new slideshow themes." Ah... a slideshow.

10:12AM "You see pushpins on the map from every place I took photos -- I can hover my mouse over any pin -- I can click on it to go right to my photos, or I can say 'show photos' and that's every photo from around that place."



10:11AM "I can click on faces and get a fullscreen faces view... and there's a new fullscreen places view too. It's gorgeous."

10:10AM Actually, it looks a lot like an iPad app.

10:10AM "Here's the new fullscreen mode..." Hmm, kind of looks like an iPad app!




10:10AM "Good morning everyone, I get to be the first to show you this great piece of software. I know a lot of you use it. This is the best version yet."



10:10AM "A big leap in books. We're printing 2m books a year. And we're adding beautiful letterpress cards. A lot of great stuff. To take us through a demo, here's Phil Schiller."

10:09AM "We have a new version we're announcing today -- iLife 11. We want to give you a look at the apps. The first one is iPhoto -- we tried this fullscreen mode in the last release -- the response has been so great that we're fleshing it out, you can live full screen. We've got a lot of Facebook enhancements, we've made it easy and elegant to email photos, we've added some new slideshows..."






10:08AM "So let's move on to some new products. I'd like to talk about iLife. It's widely regarded as the best suite of digital lifestyle apps in the world. You can't do this on any other computer. We improve it every year or two, coming out with new version."








10:08AM "Thanks -- you know I could hear a lot of phones beeping... maybe everyone could flip the silencer on their phones?"

10:07AM Steve is back.

10:07AM "So that is the state of the Mac -- the momentum has never been more..."


10:07AM Tim is showing off some of their stores. "The stores in China are the highest traffic of any of our stores. You know that's making a statement."





10:06AM "Pretty incredible results. Fueling this momentum is this incredible push into retail, which is still under 10 years old. Our stores welcomed 75m visitors last year. They sold 2.8m Macs. And about 50% of those are new to the Mac."
10:05AM "The Mac is #1 seventh year in the row, and Consumer Reports, #1 in the last decade."

10:05AM "With all of the success in devs, and all of the growth, maybe what's more meaningful for us is that customer satisfaction is great."

10:04AM "And then we have devs who are continuing to invest in the Mac like Microsoft."


10:04AM "AutoCAD is coming to the mac -- we've coveted this for a long time."

10:04AM "We have new devs like Valve, they're bringing titles simultaneously to the Mac and PC. Like Half Life. This is great for the Mac, and a great shot in the arm for gaming on Macs."


10:03AM "Now, with the share rising and the units rising much faster than the industry, we have a very vibrant dev community. We have 600k registered Mac devs. They're growing at 30k per month."



10:02AM
 "The Mac share in retail was over 20% -- that's one in 5 PCs that are sold in retail."

10:02AM "This didn't just start happening. Last quarter the Max grew 2.5x. It's outgrown the market for 18 quarters in a row."




10:02AM "This is 3x what we did five years ago. It's incredible. It's led to an incredible increase in the installed base -- 50m users worldwide."

10:01AM "To put this in some context, the mac company, if it were standalone... and we have no plans to do that... would be #110 on the Fortune 500."


10:00AM "Good morning everyone. I'd like to talk about revenue in putting the Mac business in context. The Mac made up 33% of our revenue last year. That was 22b."


10:00AM "I'd like to start with the state of the mac... here's Tim Cook."

10:00AM "We've got some fun stuff to share with you this morning, and because we're in a more intimate setting, I thought it would be nice to let some of our engineers demoing stuff to you. I'm going to be a little like a yo yo."


9:59AM Music is off... and Steve is out!

9:59AM And the lights are going down...

9:57AM We hope Snoopy comes out to introduce the Verizon iPhone.

9:57AM Ooh. The Peanuts theme!



9:53AM Okay, we're in our seats in the theatre, and some smooth jazz is playing. The perfect complement to our huge huge breakfast.
12:45PM Looking to augment our world class text and photo updates with a bit of live video? Check out Apple's stream of the event right here. Sorry, Mac users only.


9:35AM
 See, we told you!



9:33AM Well we're inside at Apple HQ... and the folks in Cupertino are serving everyone a huge breakfast. We're not kidding, there's a massive spread of food here. The good stuff too. Nilay is currently in a pancake coma.
Check back at the times below!

07:00AM - Hawaii
10:00AM - Pacific
11:00AM - Mountain
12:00PM - Central
01:00PM - Eastern
06:00PM - London
07:00PM - Paris
09:00PM - Moscow
02:00AM - Tokyo (October 21st)

thanks to engadget for the live updates...